Qaddoo X ONDC

Qaddoo X ONDC

Qaddoo is a mobile-first, hyperlocal social commerce platform that empowers small businesses to connect with customers in their local communities. Unlike traditional eCommerce platforms, Qaddoo focuses on fostering direct interactions between buyers and sellers within a specific geographic area, promoting neighborhood-based shopping experiences.

Category:

Android & ISO (Mobile Design)

Android & ISO (Mobile Design)

Client:

Zorang Technologies (Internship)

Zorang Technologies (Internship)

Project Duration:

16 Weeks

16 Weeks

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*Note: Worked on a confidential project (under NDA), details not to be disclosed.

Pepper 01
Pepper 01
Pepper 01

Research & Insights

  • Comprehensive heuristic evaluations were conducted to identify and address inconsistencies in the mobile experience across Android and iOS platforms.

  • The platform’s visual language and sensory appeal were analyzed to ensure alignment with community values and enhance local engagement.

Design Intervention

  • User interface enhancements streamlined navigation and improved interaction consistency.

  • A unified design language was established to reinforce the platform’s focus on community connectivity.

  • Visual and interaction improvements resulted in a more intuitive and engaging user experience.

Major Contributions:

  • Conducted comprehensive heuristic evaluations across multiple mobile platforms.

  • Enhanced the user interface with streamlined navigation and a consistent design language.

  • Facilitated improved interaction between local businesses and community customers.

Impact

  • Enhanced usability and design consistency led to higher user satisfaction and increased engagement among local customers.

  • Qaddoo continues to empower local businesses by bridging the gap between offline commerce and online interactions.

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